Website Auditing

Stuck on the Overview Page? Use this guide to help you dig into the rest of an Audit report!

Now that Google Chrome is phasing out 3rd-party cookies, digital marketers and website owners must be adequately prepared for a huge change to the way digital marketing works.

In 2024, Google will phase out 3rd-party cookies in their Chrome browser. At our recent DataChat Live! webinar covering this topic, many website owners had questions about how this impacts them. Here are ObservePoint’s answers to your burning 3rd-party cookie questions.

What lawsuits are making healthcare providers concerned about third-party tracking? And, how can ObservePoint help?

Understand how the ObservePoint platform solves problems for website analytics, customer experiences, and privacy compliance.

A quick explainer on the value of ObservePoint and how the platform solves the complexity of dynamic websites.

We’ve collected stories from our customers in the retail industry to showcase what they do to maintain governance over their websites.

See how ObservePoint can help you make sure your websites are ready to track the increased ad spend and handle the uptick in traffic and conversions.

Alerts allow you to set up thresholds on any metric and have ObservePoint nudge you when you really need to pay attention.

Alerts are a platform enhancement that allows you to spend less time inside your Audits by setting up thresholds on any metric and having ObservePoint nudge you when you really need to pay attention.

Do you feel prepared for the death of cookies? We wanted to know how well prepared the industry is, so we scanned the top 100 sites in the US, UK and Australian markets to find out.

This 9-point website privacy audit will help you monitor and test your consent management platform or other privacy technologies to ensure you're staying compliant with regional data privacy laws.

Looking to audit your website? Good move. A website audit can dramatically improve website performance. Learn more about running a website audit.

Learn how tag auditing tools (or just tag audit tools) help companies govern analytics and marketing tags on their websites and apps rapidly and at scale.

See an overview of ObservePoint's Digital Governance solution in action.

Understand the problems facing digital governance and see how ObservePoint enables you to make better decisions with better data, increase testing efficiency, and ensure privacy compliance.

Understand the problems facing digital governance and see how ObservePoint enables you to make better decisions with better data, increase testing efficiency, and ensure privacy compliance.

In The Digital Governance Framework we outline how to test your tech to ensure accurate data collection and insights, audit cookies and tags for compliance, and find customer journey interruptions.

Google Analytics is the most readily available web analytics solution on the market. Learn the top Google Analytics use cases for