Tag Auditing

The Elusive Data Layer
Tip Sheets & eBooks

The Elusive Data Layer: What Is It and Why Do I Need One?

Pull the data layer out of obscurity and into the light, exposing both the technical components as well as the business value of investing in one.
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How to Conduct an Adobe Analytics Audit [21 Point Checklist]
Tip Sheets & eBooks

How to Conduct an Adobe Analytics Audit [21 Point Checklist]

Discover 21 tips to improve your Adobe Analytics implementation and analytics data. Download your free copy.
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Migrating from Adobe DTM to Launch: A 4-Phased Approach
Webinars & Virtual Events

Webinar – Migrating from Adobe DTM to Launch: A 4-Phased Approach

Learn how to migrate your legacy Adobe Dynamic Tag Management implementation over to Adobe's new TMS, Launch by Adobe.
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How Carnival Corporation Made a Smooth Transition from DTM to Launch with ObservePoint
Case Studies

How Carnival Corporation Made a Smooth Transition from DTM to Launch with ObservePoint

Learn how travel and leisure giant Carnival Corporation used ObservePoint to migrate from Adobe DTM to Launch by Adobe with 75% less resources than expected.
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