Using Data to Optimize Retail Apps

August 23, 2018

With 45% of shopping trips including some form of mobile shopping, mobile plays an integral role in helping retail customers find, research and purchase their favorite products.

Yet many retailers have failed to capitalize on the mobile movement, with only 22% of brands offering shoppable apps.

With the wealth of relevant data available to retailers—and in the wake of highly competitive shopping markets—optimizing mobile shopping experiences is a linchpin for retail success.

Using Data to Optimize Your Retail App outlines some of the key applications of data, giving actionable insights on how retailers can:

  • Personalize the mobile shopping experience
  • Test and optimize for increased conversions
  • Use mobile as an instrument for omnichannel

Fill out the form to download the free whitepaper and begin improving your customers’ mobile shopping experience.

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