Blog

Blog

Does Your Site Work Without 3rd-Party Cookies?

Now that Google Chrome is phasing out 3rd-party cookies, digital marketers and website owners must be adequately prepared for a huge change to the way digital marketing works.
Blog

FAQ: Chrome is Saying Goodbye to 3rd-Party Cookies

In 2024, Google will phase out 3rd-party cookies in their Chrome browser. At our recent DataChat Live! webinar covering this topic, many website owners had questions about how this impacts them. Here are ObservePoint’s answers to your burning 3rd-party cookie questions.
Blog

Healthcare Websites Face Urgent Privacy Issues

What lawsuits are making healthcare providers concerned about third-party tracking? And, how can ObservePoint help?
Blog

30,000 Foot View: The Value of ObservePoint

A quick explainer on the value of ObservePoint and how the platform solves the complexity of dynamic websites.
Blog

How ObservePoint Supports Your Privacy Program

Supplement your privacy program and consent management platform with an automated solution that helps confirm everything is working.
Blog

How Ecomm Giants Keep their Websites Functioning Through Peak Traffic

We’ve collected stories from our customers in the retail industry to showcase what they do to maintain governance over their websites.
Blog

How Retailers Can Use ObservePoint for an Ultra Successful Q4

See how ObservePoint can help you make sure your websites are ready to track the increased ad spend and handle the uptick in traffic and conversions.
Blog

How to Test Consent Preferences with ObservePoint

You can't set and forget a CMP. We'll tell you why and explain how we can help you test consent preferences easily.
Blog

What is Privacy Compliance?

Privacy compliance. Are you snoring already? Or is it a groan because it’s been on your plate for ages? Whether you’re in marketing, analytics, or data protection, any team member that works with or on a company’s website needs to prioritize privacy compliance.   What Even Is Privacy Compliance? Website privacy compliance refers to the…
Blog

How to Find the Origin of Your Website Cookies

Most data privacy laws hold website owners accountable for what technologies are used on their site, what data is being collected, and how each technology got there. We are thrilled to announce the latest patent-pending feature available now to all ObservePoint users: Cookie Initiators & Origin Stories.
Blog

How to Migrate to GA4 with ObservePoint

In our most recent DataChat Live, we covered ”Cookie Governance from A to Z” with ObservePoint CTO, Dave Smith. Below are the highlights from that discussion.
Blog

Takeaways from Adobe Summit & IAPP GPS 2023

In our most recent DataChat Live, we covered ”Cookie Governance from A to Z” with ObservePoint CTO, Dave Smith. Below are the highlights from that discussion.
Blog

GPC Update to ObservePoint’s Full Suite of Privacy Features

In our most recent DataChat Live, we covered ”Cookie Governance from A to Z” with ObservePoint CTO, Dave Smith. Below are the highlights from that discussion.
Blog

Cookie Governance Highlights

In our most recent DataChat Live, we covered ”Cookie Governance from A to Z” with ObservePoint CTO, Dave Smith. Below are the highlights from that discussion.
Blog

Alerts Expansion Update

Alerts are a platform enhancement that allows you to spend less time inside your Audits by setting up thresholds on any metric and having ObservePoint nudge you when you really need to pay attention.
Blog

New Privacy Regulation Updates for January 2023

On January 1, 2023, California updated their privacy regulations with CPRA, and Virginia's privacy law, VCDPA, came into effect.
Blog

Website Privacy (6/6): Are requests coming from unauthorized countries, regions, or domains?

If you’ve followed along with our privacy validation series, you know that we’ve discussed auditing privacy policy link presence, “do not sell/share” link coverage, cookie consent banner tag presence, whether or not the consent management platform (CMP) is respecting user preferences, and where new or unapproved cookies are showing up on your site. The final question we address in this series is, “Are there network…
Blog

Website Privacy Validation (5/6): Where are new and/or unapproved cookies and technologies showing up on my website?

If you’ve followed along with our privacy validation series, you know that we’ve discussed auditing privacy policy link presence, “do not sell/share” link coverage, cookie consent banner tag presence, and whether or not the consent management platform (CMP) is respecting user preferences. The next thing you should ask is, “Where are new and/or unapproved cookies and tags showing up on my website?” Essentially,…
Blog

Website Privacy Validation (4/6): Does my CMP effectively respect all possible consent profiles?

If you’ve followed along with our privacy validation series, you know that we’ve checked for the presence of the privacy policy, the “do not sell/share” link, and the cookie consent banner tag. The next thing you should ask is, “Does my consent management platform (CMP) effectively block/allow specific cookies and tags based on user-specified consent preferences.” Essentially, you…
Blog

Website Privacy Validation (3/6): Is my cookie consent banner tag present on all pages?

Now that we’ve checked the privacy policy, and the do not sell/share link, the next issue we’re addressing in our continuing privacy validation series is the presence of the cookie consent banner. This is the banner that allows visitors to your website to opt into or out of the types of cookie categories they prefer.…