Sports Organization Establishes Reporting & Analytics Reliability

A sports organization had tons of legacy tech and a site migration on the horizon.

  • They used ObservePoint to get a handle on their technologies and analytics.
  • They tested in staging and set up Audits to maintain website health.
  • The ad tech team no longer worries about poor user experiences with ads or content.

Download the PDF to find out how confidence in analytics and website technologies helped the organization find cross-functional wins.