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Peter O'Neill - Google Analytics Crash Course: 30 of the Best Tricks and Hacks
Peter O'Neill - Google Analytics Crash Course: 30 of the Best Tricks and Hacks

Learn simple tricks to improve data quality and extract actionable insights from Google Analytics.

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Jason Thompson - How to Sell Your Boss On a Digital Data Layer
Jason Thompson - How to Sell Your Boss On a Digital Data Layer

This session provides tools to sell your boss on making the investment for a solid data layer foundation.