Automating Campaign & Customer Journey Tracking Validation - Stockton Knotts & Jordan Hammond, ObservePoint

When it comes to marketing emails and campaign sends, are you ensuring that all your links function properly with tracking? What's the attribution impact? How can you create an iron clad campaign strategy? Discover the answers to these questions and more.

 

Stockton Knotts

Technical Success Manager

ObservePoint

As a Technical Success Manager at ObservePoint, Stockton helps companies like Marriott, Mastercard, and NFL manage the data collection on their websites to ensure it’s consistent and accurate.

 

Jordan Hammond

Technical Success Manager

ObservePoint

Jordan Hammond is a technical success manager responsible for world-class enterprises like Comcast, Harley-Davidson, and Texas Instruments. With a background in communications, Jordan has nourished his passion for software by spending time working for tech companies like Mozenda, NUVI, and ObservePoint.

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Creating An Analytics Vision & Strategy - Emily Emmer & Eric Hansen, WGU
Creating An Analytics Vision & Strategy - Emily Emmer & Eric Hansen, WGU

This presentation will help you create a roadmap to accomplish your analytics vision, maximize resources, a...

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Self-Service Analytics: A Reporting Monkey's Utopia - Simon Pilkowski, Boehringer Ingelheim
Self-Service Analytics: A Reporting Monkey's Utopia - Simon Pilkowski, Boehringer Ingelheim

Learn the stepping stone to self-service analytics: becoming the reporting monkey.