Michele Goetz & Eric Dumain - Data Governance Is Data Strategy & Data Quality and the Digital World

October 18, 2018
In today’s hyper-competitive digital landscape, data strategy and data governance need to converge for businesses to thrive.
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Judah Phillips - Machine Learning for Marketers: Predicting Tag Compliance
Judah Phillips - Machine Learning for Marketers: Predicting Tag Compliance

Learn about supervised machine learning in the context of tag auditing and monitoring.

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What Are Piggybacking Tags and What Threats Do They Pose?
What Are Piggybacking Tags and What Threats Do They Pose?

Piggybacking tags are enough to keep the attuned marketer up at night. But what threat do they really pose?...