Counting Cookies: The Reliance, the Risk, and the Remedy

Cookies are about to crumble! How well prepared is the industry? How well prepared are you? Find out in this report, “Counting Cookies: The Reliance, the Risk, and the Remedy,” which studied third-party cookie dependency for the top 300 sites in the US, UK, and Australian markets.

You’ll find answers to questions like:

·    How large is the third-party cookie dependency?

·    What business functions are most reliant on third-party cookies?

·    How can you understand your exposure and mitigate risk?

·    What are some alternative solutions you can start implementing now?