The ROI of ObservePoint: A Forrester Total Economic Impact™ Study

A summary of Forrester's Total Economic Impact Study of ObservePoint; the key results, quantified and unquantified benefits, and how they were calculated.

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Campaign Performance
Campaign Performance

With algorithmic and rule-based attribution models, Campaign Performance allows you to show contribution to...

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The Value of ObservePoint
The Value of ObservePoint

Understand some of the core problems ObservePoint solves for in the process of data collection and technolo...