Understanding and Implementing a Tag Governance Solution

Too often technology solutions become technology problems.

The size of your marketing technology stack has grown to rival Everest, and it’s ready to topple over. You need a little help, especially with those cumbersome tags you had to deploy on your site to get your martech up and running.

Learn how to use a tag governance solution to:

  • Conduct discovery audits of your current tagging implementation
  • Validate website updates immediately after release
  • Monitor tag performance on your live site
Previous Flipbook
How Carnival Corporation Made a Smooth Transition from DTM to Launch with ObservePoint
How Carnival Corporation Made a Smooth Transition from DTM to Launch with ObservePoint

Learn how travel and leisure giant Carnival Corporation used ObservePoint to migrate from Adobe DTM to Laun...

Next Article
The Top 5 Website Tagging Best Practices
The Top 5 Website Tagging Best Practices

Websites are under a lot of stress. Following website tagging best practices will help you keep your taggin...