SILICON SLOPES, Utah — April 17, 2020 — ObservePoint is excited to sponsor Discover Martech: A Virtual Event for Strategies and Solutions on April 21-23, 2020.
Discover Martech is a free training experience for senior-level marketers who need to stay up-to-speed on the latest developments in modern marketing and identify, evaluate, and implement time-saving, profit-generating marketing technologies.
The ObservePoint team will be hosting a virtual booth at the event where attendees can pop-in and check out some of our videos and materials to see how we can help them validate the accuracy and reliability of the data that is being collected and analyzed by their marketing technologies.
“Discover Martech has always been a great event and our team looks forward to attending year after year,” said Chris Baird, ObservePoint’s CMO. “I have no doubt they will be able to deliver on the same caliber of great content at their virtual event and we’re excited to test out the new format and take advantage of their great content.”
About MarTech Conference
MarTech is a marketing conference for technologists and a tech conference for marketers. Management, as a discipline, is an integral and essential part of the program.
Not every organization is ready for marketing, technology, and management to converge. But our goal is to enable the present and future leaders who recognize the synergies between these disciplines to drive change and demonstrate the power of a united martech tribe.
We hope you’ll join us.
For more information visit www.martechconf.com.
For organizations to be truly data-driven, they must answer two vital questions: 1) What is this data telling me about our customers? and 2) Can I trust my data?
Since its creation, ObservePoint has empowered insights-driven companies to trust their data and create better experiences for their customers with analytics testing and tag governance. Our automated solution enables companies to scan their digital properties for data collection and performance errors—ensuring that they are collecting accurate data to guide their decisions.
Now with Strala by ObservePoint, the ObservePoint solution also helps organizations answer the first question by unifying their data collection standards, capturing and validating every customer touchpoint, and generating trustworthy, actionable insights about their customers that drive real growth and increase ROI.
Together, these solutions arm data-driven companies with trusted data and actionable insights that drive their company forward.