SILICON SLOPES, Utah — May 24, 2019 — ObservePoint, the pioneer of automated digital analytics testing and tag governance, is pleased to announce they will be hosting their annual user conference, Validate, in Park City, Utah on September 17-20, 2019.
Join ObservePoint for its one-of-a-kind analytics event, where attendees will have the opportunity to learn and network with digital marketers, analysts, industry leaders, and world-class brands at the beautiful Montage Deer Valley Resort in Park City.
The two-and-a-half day agenda offers attendees a variety of learning opportunities in the morning and early afternoon, with sessions focusing on technical problem solving with interactive product deep-dives and certification, roundtable discussions, and hands-on lab sessions led by solution experts.
Following the educational portion, attendees choose between two experiences: the Program Only Pass, which allows them to attend Product Workshops where they can try out and give feedback on upcoming features, and the Adventure Pass, which gives attendees the chance to get out and enjoy their host city and network with colleagues while participating in Utah's best outdoor activities, including golfing, horseback riding, hiking, fly-fishing, mountain biking, and yoga.
Both experience passes include admission to all keynote and breakout sessions as well as access to the welcome reception, live evening entertainment, and local dining experiences.
The event’s speakers include industry thought leaders such as:
- James McCormick, Principal Analyst at Forrester Research
- Joy Driscoll Durling, CIO and Digital Experience at Vivint Smart Home
- Adam Greco, Senior Partner at Analytics Demystified
- Michele Kiss, Senior Partner at Analytics Demystified
- Shelley Christenson, Senior Manager, Digital Experience Management at Charles Schwab
- And many more
There will also be a special keynote address from Kevin Jorgeson, CEO of Session Climbing and Climber of the Dawn Wall.
“ObservePoint hosts this incredible conference every year to give our customers the opportunity to learn and interact with the ObservePoint team and each other to improve their companies’ digital testing strategies,” said Rob Seolas, CEO at ObservePoint. “This event takes place in the great outdoors—Park City, Utah—getting professionals out of the office and into a state where they can dig deep, learn new ideas, and network. What more could you want in a user conference?”
The guest list for Validate 2019 already includes brands like Mastercard, Delta Airlines, Texas Instruments, Deloitte, Ancestry, Marriott, and many more.
As companies become increasingly dependent on digital data, how often do we stop to question the accuracy of the data that’s driving our business decisions?
ObservePoint empowers data-informed companies to trust their data and better serve their customers through enterprise solutions for analytics management and tag governance. Our solution is an automated platform that validates marketing tags and optimizes digital analytics implementations to give you accurate and actionable data.
Using proprietary technology to scan websites and apps for data-collection errors, ObservePoint ensures data-driven businesses are, in fact, collecting accurate data to guide their decisions and to better connect with their audience.