ObservePoint to be Diamond Sponsor at Adobe Summit

March 8, 2019 Ashley Smoot

SILICON SLOPES, Utah — March 6, 2019 — ObservePoint is pleased to announce that it will be a Diamond Sponsor at this year’s Adobe Summit in Las Vegas, Nevada on March 26-28, 2019. ObservePoint is a Premier Exchange Partner with Adobe and looks forward to participating in this event every year.

This inspiring digital experience conference hosts over 300 sessions and includes keynote speakers like Reese Witherspoon and Satya Nadella, as well as networking opportunities with the some of the largest brands like Facebook and Coca Cola. ObservePoint will be hosting two sessions: “An Easier Way to Make Better Decisions with Better Data,” on Wednesday, March 27 at 2:00 PM and “Announcing Campaign Assurance — Automated Campaign Validation” on Thursday, March 28 at 1:00 PM.

“ObservePoint and Adobe have a very close relationship—being a Premier Exchange Partner and having Adobe Auditor powered by ObservePoint within Adobe Analytics—and we get excited to attend Adobe Summit every year,” said Chris Baird, VP of Marketing at ObservePoint. “ObservePoint’s tag governance platform works in tandem with Adobe Experience Cloud implementations to automatically audit your marketing technologies and user journeys to validate they are working properly and collecting accurate data. This is why we have chosen to be a Diamond Sponsor at the conference this year—to leverage that relationship and help Adobe users get the most out of their marketing solutions.”

ObservePoint’s automated tag governance platform help users maximize results from their Adobe implementations. This will help digital analysts and digital marketers remove the need to manually audit thousands of pages and give them more time to analyze and strategize with accurate data.

As mentioned above, ObservePoint is hosting two sessions at the event. Reserve your seat for, “An Easier Way to Make Better Decisions with Better Data: Tag Governance,” starts on Wednesday, March 27 at 2:00 PM to see how brands such as Suncorp and Orvis are using tag governance to put the right solutions and processes in place.  

In ObservePoint’s second session, the team will be demonstrating the latest products and features—including an introduction to a most highly requested product. Join our team for, “Automate Your Tag Governance and Take Back Your Time,” on Thursday, March 28 at 1:00 PM and learn the best practices and tools for maximizing the results from your Adobe implementation.

ObservePoint will also be hosting a VIP Happy Hour that includes a night filled with networking, food, drinks, and casino games. Come try your luck at the tables and win prizes on Tuesday, March 26 at 8PM-12AM at the Sugarcane Raw Bar Grill. RSVP here.

One of ObservePoint’s most popular activities at Adobe Summit is already full this year: an evening at Top Golf. ObservePoint has reserved multiple bays at Top Golf for a night for Adobe attendees to network with others in their industry and have fun.

And don’t forget to stop by ObservePoint’s booth to discover better tag governance and claim your free ObservePoint socks.

To learn more about how ObservePoint’s can help your team put the right solutions and processes in place, visit www.observepoint.com.

About ObservePoint

As companies become increasingly dependent on digital data, how often do we stop to question the accuracy of the data that’s driving our business decisions?

ObservePoint empowers data-informed companies to trust their data and better serve their customers through enterprise solutions for analytics management and tag governance. Our solution is an automated platform that validates marketing tags and optimizes digital analytics implementations to give you accurate and actionable data.

Using proprietary technology to scan websites and apps for data-collection errors, ObservePoint ensures data-driven businesses are, in fact, collecting accurate data to guide their decisions and to better connect with their audience.

For more information visit www.observepoint.com. Follow ObservePoint on Twitter, LinkedIn, and Facebook.

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