ObservePoint No. 1221 on 2019 Inc. 5000, No. 132 in Software, No. 8 in Utah

August 14, 2019 Aunica Wride

SILICON SLOPES, Utah — August 14, 2019 — Inc. magazine today revealed that ObservePoint ranked No. 1221 on its annual Inc. 5000 list, the most prestigious ranking of the nation’s fastest growing private companies. Additionally, ObservePoint is No. 132 in the Software Industry in the United States and is the No. 8 Software company in the state of Utah

The Inc. 5000 list represents a unique look at the most successful companies within the American economy’s most dynamic segment: its independent small businesses. ObservePoint has seen an astonishing 337% growth rate over the last few years and as Co-founder and CEO, Rob Seolas, says, “We are just getting started.”

Not only have the companies on the 2019 Inc. 5000 (which are listed online at Inc.com) been very competitive within their markets, but the list as a whole shows staggering growth compared with prior lists. The 2019 Inc. 5000 achieved an astounding three-year average growth of 454 percent, and a median rate of 157 percent. The Inc. 5000’s aggregate revenue was $237.7 billion in 2018, accounting for 1,216,308 jobs over the past three years.

“We’re honored to be ranked among so many impressive companies on the Inc. 5000. ObservePoint has seen a tremendous amount of growth so far, and I am so proud of what ObservePoint has accomplished,” Seolas commented upon receiving the Inc. 5000 results. “Our team intends to revolutionize the way analytics leaders think about the quality of their data and the actual insights they can receive from their marketing technologies. We plan to make data collection workflow and process management easy for companies, giving them the ability to leverage all that martech has to offer so they can maximize their customer value.” 

Rob Seolas and John Pestana started ObservePoint in 2007 after they identified a major problem with marketing and analytics technology. MarTech had been, and continues to be, an explosive industry with thousands of solutions. However, the quality of the data could be unreliable, so there was a need in the marketplace for software that could validate those technologies and ensure data quality. 

Seolas and Pestana have built a product at the forefront of solving those data quality issues. ObservePoint helps the world’s leading enterprises validate and manage their data implementation and collection processes, providing data quality assurance and tag governance solutions. Their automated platforms help cross-departmental teams plan, deploy, QA, and validate their MarTech and analytics strategy at scale, giving them unparalleled data quality and complete confidence in their data, so they can create better experiences for their audiences and drive revenue. 

Complete results of the Inc. 5000, including company profiles and an interactive database that can be sorted by industry, region, and other criteria, is available at www.inc.com/inc5000.

“The companies on this year’s Inc. 5000 have followed so many different paths to success,” says Inc. editor in chief James Ledbetter. “There’s no single course you can follow or investment you can take that will guarantee this kind of spectacular growth. But what they have in common is persistence and seizing opportunities.”

The annual Inc. 5000 event honoring the companies on the list will be held October 10 to 12, 2019, at the JW Marriott Desert Ridge Resort and Spa in Phoenix, Arizona. As always, speakers include some of the greatest innovators and business leaders of our generation. 

More about Inc. and the Inc. 5000


The 2019 Inc. 5000 is ranked according to percentage revenue growth when comparing 2015 and 2018. To qualify, companies must have been founded and generating revenue by March 31, 2015. They had to be U.S.-based, privately held, for profit, and independent—not subsidiaries or divisions of other companies—as of December 31, 2018. (Since then, a number of companies on the list have gone public or been acquired.) The minimum revenue required for 2015 is $100,000; the minimum for 2018 is $2 million. As always, Inc. reserves the right to decline applicants for subjective reasons. Companies on the Inc. 500 are featured in Inc.’s September issue. They represent the top tier of the Inc. 5000, which can be found at http://www.inc.com/inc5000.

About Inc. Media

Founded in 1979 and acquired in 2005 by Mansueto Ventures, Inc. is the only major brand dedicated exclusively to owners and managers of growing private companies, with the aim to deliver real solutions for today’s innovative company builders. Inc. took home the National Magazine Award for General Excellence in both 2014 and 2012. The total monthly audience reach for the brand has been growing significantly, from 2,000,000 in 2010 to more than 20,000,000 today. For more information, visit www.inc.com.

The Inc. 5000 is a list of the fastest-growing private companies in the nation. Started in 1982, this prestigious list has become the hallmark of entrepreneurial success. The Inc. 5000 Conference & Awards Ceremony is an annual event that celebrates the remarkable achievements of these companies. The event also offers informative workshops, celebrated keynote speakers, and evening functions.

For more information on Inc. and the Inc. 5000 Conference, visit http://conference.inc.com/

About ObservePoint

As companies become increasingly dependent on digital data, how often do we stop to question the accuracy of the data that’s driving our business decisions?

ObservePoint empowers data-informed companies to trust their data and better serve their customers through enterprise solutions for analytics management and tag governance. Our solution is an automated platform that validates marketing tags and optimizes digital analytics implementations to give you accurate and actionable data.

Using proprietary technology to scan websites and apps for data-collection errors, ObservePoint ensures data-driven businesses are, in fact, collecting accurate data to guide their decisions and to better connect with their audience.

For more information visit www.observepoint.com. Follow ObservePoint on Twitter, LinkedIn, and Facebook.



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