SILICON SLOPES, Utah — August 16, 2018 — ObservePoint, the premier solution for governing analytics and marketing tags announced that Joy Durling, Chief Information and Digital Enablement Officer at Vivint Smart Home, has been elected to ObservePoint’s board of directors.
Durling has more than 20 years of experience in the high tech and software industry where she held a number of critical leadership positions varying from her 12-year tenure at Adobe Systems Inc.. During those 12 years, Durling swiftly climbed to the top of Adobe by becoming the Vice President where she emphasized her focus on Adobe’s Cloud Platform, IT Enterprise Architecture, and more.
“Joy is an outstanding leader in the tech and software field; with her countless admirable accomplishments and leadership qualities, we are privileged to gain Joy as a new member on the board that will further propel ObservePoint into being at the forefront of the data governance industry and beyond,” said Rob Seolas, CEO of ObservePoint.
After Durling’s time at Adobe, she transitioned into the smart home industry and became Vivint’s Chief Information and Digital Enablement Officer. It is here where she leads an engineering organization responsible for all business and operations technology that comes through Vivint’s doors. This is also where Durling leads the company in new enterprise innovations focussed on capitalizing the new go-to-market opportunities.
“After conducting a rigorous search for someone who would further improve our board’s depth of skill, insight, and experience, we are pleased to have found such an outstanding new board member,” said John Pestana, Co-founder of ObservePoint. “I’m confident that Joy will be extremely valuable as ObservePoint continues to grow around the world.”
Durling is not only a standout leader in the business world, but also in her community where she serves on the board of the University of Utah MSIS and the Park City School District Strategic Planning Committee. Considering Durling’s vast amount experience and accomplishments she will prove to be a beneficial addition to ObservePoint’s board and will help ObservePoint reach goals of long-term growth.
ObservePoint empowers data-informed companies to trust their data and better serve their customers through the application of best practices in web tag monitoring.
Founded in 2007 by John Pestana and Rob Seolas, ObservePoint pioneered automated web and app analytics testing. ObservePoint’s patented WebAssurance™ and AppAssurance™ technologies test millions of pages and mobile apps every month to report data loss, inflation, and leakage to web analytics managers and stakeholders of the world’s leading enterprise companies.
ObservePoint’s Data Quality Assurance solution ensures that customer data is accurately collected, utilized, and safeguarded, giving your organization the confidence to make better decisions based on better data.