Michele Kiss, Senior Partner at Analytics Demystified, to Present at ObservePoint’s 2017 Analytics Summit

October 9, 2017 Jack Vawdrey

SILICON SLOPES, Utah — October 9, 2017 — ObservePoint, industry leader in automated data governance, is honored to announce that Michele Kiss, Senior Partner at Analytics Demystified, will be presenting at ObservePoint’s 2017 Analytics Summit.

The Analytics Summit is a free, one-day, online conference that brings together digital marketing and analytics professionals from around the world to discuss strategies, explore new solutions and network with one another in a dynamic virtual environment.

“The Analytics Summit gives companies a chance to sharpen their axe when it comes to data,” said Chris Baird, VP of Marketing at ObservePoint. “When companies correctly apply data, they set themselves apart from the competition. That’s what this event’s all about: helping organizations combine the right expertise, technology and vision for the future to compete in the digital world.”

Michele Kiss will address the topic of data visualization and storytelling, showing data owners how to communicate data in a way that their audiences can easily understand and apply.

Kiss said regarding her own session, “No matter how comprehensive your data, how thorough your analysis, or how important the findings, it is all for nought if people don’t understand it. Data visualization isn’t just about making things look ‘pretty’—rather, it’s critically important to communicate data, and make your work understood.”

The current lineup of Analytics Summit speakers includes:

Kiss will speak at the Analytics Summit on November 9, 2017. To register and attend this online event, just follow this virtual portal: https://www.observepoint.com/analyticssummit/

About ObservePoint

ObservePoint offers a premier Data Quality Assurance Platform, automatically verifying web tag performance and improving digital data quality for the world’s leading enterprises.

ObservePoint’s proprietary DataAssurance™ technology works with virtually every marketing technology to ensure accurate data collection across all channels and devices. The platform validates data collection from analytics, advertising tags, tag management systems and other data collectors automatically.

Founded by John Pestana and Rob Seolas, ObservePoint has attracted some of the brightest analytical minds in the digital data space to solve some of the industry’s most challenging problems.

For more information visit www.observepoint.com. Follow ObservePoint on Twitter, LinkedIn, and Facebook.

About the Author

Jack Vawdrey

A former student and present enthusiast of the humanities, Jack Vawdrey uses his love of language to explore the role of marketing and analytics technology in business. Jack joined the ObservePoint marketing team in August 2016 and serves as Managing Editor. Adamant about automation, Jack writes to educate the analytics and marketing community about the role of tag auditing and data governance in the enterprise.

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