Danielle Ackles and Scott Cannon of Axis41 Join First Analytics Summit Hosted by ObservePoint

October 13, 2016 Jack Vawdrey

SILICON SLOPES, Utah – October 13, 2016 – ObservePoint, innovative pioneer in the field of data analytics validation, is pleased to announce that Danielle Ackles and Scott Cannon of Axis41, a full-service digital marketing agency, will be speaking at the first annual Analytics Summit, hosted by ObservePoint.

“We are very excited to provide a platform to such thought-leaders,” said ObservePoint Vice President of Marketing Chris Baird. “These influencers advance the analytics marketplace of ideas by sharing actionable, research-based, relevant points-of-view and best practices. This one-of-a-kind event will bring together a wide range of experts who share a singular, maniacal focus of achieving mastery of data governance and pioneering new ideas and solutions in the digital analytics space.”

With 5,000+ digital marketing and web analytic executives, directors, managers and practitioners expected to attend, Ackles and Cannon will discuss insightful strategies to make sure that your ObservePoint audit is as comprehensive and accurate as possible by preparing the tools and data necessary in advance.

Ackles said, “Bad planning affects every aspect of a project, especially when it comes to your analytics implementation. If your company is going to spend the time and the money on new software, then it’s best to get it right the first time.”

Ackles and Cannon are joining other renowned experts at the Analytics Summit this November, including:

Keynotes:

Breakouts:

Ackles and Cannon will be presenting at the virtual Analytics Summit on November 17, 2016. Those interested in attending can register and attend the event via the virtual event portal at http://www.observepoint.com/analyticssummit/.

About ObservePoint

ObservePoint offers a premier Data Quality Assurance Platform, automatically verifying web tag performance and improving digital data quality for the world’s leading enterprises.

ObservePoint’s proprietary DataAssurance™ technology works with virtually every marketing technology to ensure accurate data collection across all channels and devices. The platform validates data collection from analytics, advertising tags, tag management systems and other data collectors automatically.

Founded by John Pestana and Rob Seolas, ObservePoint has attracted some of the brightest analytical minds in the digital data space to solve some of the industry’s most challenging problems.

For more information visit www.observepoint.com. Follow ObservePoint on Twitter, LinkedIn, and Facebook.

About the Author

Jack Vawdrey

A former student and present enthusiast of the humanities, Jack Vawdrey uses his love of language to explore the role of marketing and analytics technology in business. Jack joined the ObservePoint marketing team in August 2016 and serves as Managing Editor. Adamant about automation, Jack writes to educate the analytics and marketing community about the role of tag auditing and data governance in the enterprise.

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