DAA Seattle Symposium 2015

November 12, 2015 Admin

SILICON SLOPES, Utah — November 10, 2015 — ObservePoint will be co-sponsoring the Digital Analytics Association Seattle Symposium this Thursday, November 12. The focus of the symposium is to discuss “The Democratization of Data;” the dissemination of and ability to access analytics data within your organization.

The day-long symposium is full of presentations and discussions from leading analytics professionals from leading brands and organizations such as Costco, Domo, Analytics Pros, Disney ABC, and Microsoft.

Speakers include:

Charlotte Whitmore, Co-Founder, Analytics Pros

Steve Petitpas, Vice President, Digital Analytics Association

Kyle Wierenga, Costco, Manager of Advanced Analytics

Sam Pugmire, Account Executive, Domo

Dave de Noia, Pointmarc, A Merkle Company

Shawn Davis, Senior Director, Microsoft.com Analytics

Caleb Whitmore, Founder, Chairman & Principal Consultant, Analytics Pros

Alexandra Samuel, Author ofWork Smarter with Social Media, Writer for Harvard Business Review and Wall Street Journal

Duane Bedard, President, eSage Group

Shish Shridhar, WW Director of Industry Solutions, Microsoft

Michael Lisin, Senior Information Architect, Disney ABC Television Group

Kristina Bergman, Ignition Partners


About ObservePoint

ObservePoint offers a premier Data Quality Assurance Platform, automatically verifying web tag performance and improving digital data quality for the world’s leading enterprises.

ObservePoint’s proprietary DataAssuranceTM technology works with virtually every marketing technology to ensure accurate data collection across all channels and devices. The platform validates data collection from analytics, advertising tags, tag management systems and other data collectors automatically.

Founded by John Pestana and Rob Seolas, ObservePoint has attracted some of the brightest analytical minds in the digital data space to solve some of the industry’s most challenging problems.

For more information visit www.observepoint.com. Follow ObservePoint on Twitter, LinkedIn, and Facebook.


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