The Digital Governance Framework: Understanding & Implementing a Digital Governance Solution

The amount of analytic, marketing, and privacy software on your website means digital governance is essential to safeguarding a dynamic and secure online presence. But tech can break, duplicate, or even fall off the page—leaving you at risk for data leaks and faulty customer insights.

The solution? Automated digital governance.

In this eBook, The Digital Governance Framework, we outline step-by-step how to:

  • Test and validate your technologies to ensure accurate data collection and insights
  • Audit your cookies and tags for privacy compliance
  • Find and correct journey interruptions before they impact user experiences

Use the following framework to adopt an automated, digital governance solution that can scale with your enterprise.

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2019 Digital Analytics and Governance Report
2019 Digital Analytics and Governance Report

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