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Danielle Ackles & Scott Cannon, Merkle - In Stitches: Assembling a Complete Visitor Data Profile
Danielle Ackles & Scott Cannon, Merkle - In Stitches: Assembling a Complete Visitor Data Profile

Setting the foundation. Merging online and offline data. Cross device tracking. Visitor authentication. Dat...

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Jason Thompson, 33 Sticks - Zen and the Art of Sustainable Implementations
Jason Thompson, 33 Sticks - Zen and the Art of Sustainable Implementations

Companies have been running enterprise level digital analytics for over a decade, so why are so many stuck ...