5 Pillars of a Successful Website Tagging Strategy

Keep your digital experience valuable to both you and your customers by implementing and maintaining a robust tagging strategy.

Review the top 5 most important organizational and technical components of an effective tagging strategy, and learn how to:

  • Get all the right stakeholders involved
  • Implement analytics and marketing infrastructure
  • Use governance tools to monitor your digital properties as they grow and change
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From Customer Experience to Customer Loyalty: Great Digital Experiences Start With Accurate Analytics Data
From Customer Experience to Customer Loyalty: Great Digital Experiences Start With Accurate Analytics Data

This eBook outlines 5 steps for building better online experiences, with a focus on ensuring data accuracy.

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The Digital Data Quality PlayBook
The Digital Data Quality PlayBook

The Digital Data Quality Playbook details 10 steps to improving your data quality for accuracy and correctn...

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