The Mobile App Analytics Guide for Mobile Product and Marketing Teams

September 7, 2017

Mobile app analytics allows companies to optimize for the highly valuable mobile consumer—the consumer with average smartphone conversions up 64% compared to the average desktop.

But what are the different mobile app analytics platforms, and how can they be combined to build the best possible mobile marketing stack?

The Mobile App Analytics Guide for Mobile Product & Marketing Teams provides insight into:

  • Data needs of key roles in your mobile development and marketing teams
  • Different categories of mobile app analytics technologies
  • Sample platforms and additional resources

Fill out the form to download your copy and begin building the ideal mobile stack.

Previous Flipbook
Why You Should Audit Your Web Tags
Why You Should Audit Your Web Tags

Why You Should Audit Your Web Tags outlines key considerations surrounding broken tags and how to avoid them.

Next Item
NBCUniversal Enforces Data QA from End-to-End
NBCUniversal Enforces Data QA from End-to-End

Learn how NBCUniversal used ObservePoint to implement end-to-end tag governance in their organization.