Content Library

  • The State Of Insights-Driven Business Maturity, 2019

    The State Of Insights-Driven Business Maturity, 2019

    This report, The State Of Insights-Driven Business Maturity, 2019, walks through some of the key observations made by Forrester Research concerning insights-driven businesses

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  • Analytics Monitoring: How to Ensure Your Implementation Stays Up and Running

    Analytics Monitoring: How to Ensure Your Implementation Stays Up and Running

    This eBook walks through how an analytics monitoring solution can help you periodically scan the pages on your site to ensure accurate data collection and positive user experiences.

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  • How to Solve the 4 Most Common Challenges in Campaign Tracking

    How to Solve the 4 Most Common Challenges in Campaign Tracking

    This eBook explains best practices for standardizing, generating, storing, and validating tracking links to ensure your campaigns have high-quality data that you can feel comfortable acting on.

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  • Come Together (Right Now) To Deliver The Next Best Experience

    Come Together (Right Now) To Deliver The Next Best Experience

    Learn from this Forrester Report how cross-functional teams can share information to coordinate amazing experiences that meet customer objectives.

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  • RS Components Tests Their Analytics Data at Every Release with ObservePoint

    RS Components Tests Their Analytics Data at Every Release with ObservePoint

    Learn how RS Components implemented regular release validation on their website to ensure that nothing broke between website releases or updates to their analytics implementation.

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  • Automate Your Analytics Implementation QA

    Automate Your Analytics Implementation QA

    This eBook offers examples of how companies like HPE, NBCUniversal, and Recruit Lifestyle have scaled analytics testing by adopting automated QA processes.

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  • The ROI Of Privacy

    The ROI Of Privacy

    This Forrester report covers how to use better privacy practices as an opportunity to drive revenue and differentiate your organization.

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  • 5 Tips to Bulletproof Your Analytics Implementation

    5 Tips to Bulletproof Your Analytics Implementation

    This complimentary eBook details 5 ways to incorporate best practices for your analytics implementation. Fill out this simple form to receive the eBook.

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  • 5 Questions to Improve Your Analytics Implementation

    5 Questions to Improve Your Analytics Implementation

    Continuously improving on your analytics implementation can help you improve your ability to act on data and ultimately create better experiences for customers.

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  • 2019 Digital Analytics and Governance Report

    2019 Digital Analytics and Governance Report

    Learn the identities, responsibilities, and priorities of analytics practitioners going into 2019 with the proprietary report created by ObservePoint.

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  • Build The Digital Intelligence Strategy That Will Match The Speed Of Your Customers

    Build The Digital Intelligence Strategy That Will Match The Speed Of Your Customers

    This Forrester Report walks through a five-competency strategy to teach you how to make better decisions faster by focusing on what matters most with data collection.

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  • 7 Cases Where You Can’t Afford to Skip Analytics Testing

    7 Cases Where You Can’t Afford to Skip Analytics Testing

    Learn how to find a world where insights are trustworthy and tracking technology always works like you expect it to.

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  • The Top 10 Tag Management Solutions You Should Consider Today

    The Top 10 Tag Management Solutions You Should Consider Today

    Tag management systems drastically improve accuracy and speed of deployment for analytics and marketing tags.

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  • Forrester's Predictions 2019: Business Insights

    Forrester's Predictions 2019: Business Insights

    Learn what Forrester predicts will happen in the technology sector in 2019.

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  • How to Catch Analytics Errors Before They Destroy Your Credibility

    How to Catch Analytics Errors Before They Destroy Your Credibility

    Take a proactive approach to governing your analytics and marketing tags so you can avoid losing face with people that need your data.

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  • The Data Layer: From Novice To Expert in 2.5 Seconds

    The Data Layer: From Novice To Expert in 2.5 Seconds

    Companies that want to move in the fast lane need the right vehicle to get there. That vehicle is the data layer.

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  • The Tag Governance Framework: How to Govern Your Analytics and Marketing Tags

    The Tag Governance Framework: How to Govern Your Analytics and Marketing Tags

    Digital analytics holds the key to understanding your users. But what's the key to good digital analytics data? Learn more.

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  • The Top 10 Third-Party Mobile SDKs for iOS

    The Top 10 Third-Party Mobile SDKs for iOS

    The Top 10 Third-Party Mobile SDKs for iOS outlines key information for developers to use when selecting which SDKs to implement.

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  • Catch Errors Before They Happen: Lessons for a Mature Data Governance Practice

    Catch Errors Before They Happen: Lessons for a Mature Data Governance Practice

    Data governance is always important, but tends to be most important to the data end user. Use this guide to work across teams for proactive data governance.

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  • Securing Your Analytics for a Stress-Free Black Friday and Cyber Monday

    Securing Your Analytics for a Stress-Free Black Friday and Cyber Monday

    Learn how you can lock down your analytics implementation in time for the coming holiday shopping season.

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