Chelsi Linderman

For more than a decade, Chelsi Linderman has helped companies shape their stories, creating content for organizations such as VersaTables, America First Credit Union, InsideSales.com and more. Her past professional experience also includes administrative and faculty positions for Utah State University and Dixie State University, where she taught composition and literature courses and directed various writing programs. Now, as the Senior Content Strategist at ObservePoint, Chelsi guides the end-to-end creation, distribution and governance of content designed to educate and delight the MarTech and web analytics communities. If you catch her in the office when she’s not typing, she will show you her double-jointed elbow tricks.

  • ObservePoint Kicks off 2017 with Innovative Product Updates—Revolutionizing Analytics Tag Management and Data Governance

    SILICON SLOPES, Utah—Today, ObservePoint, the premier provider of automated digital marketing and analytics tag validation, announced the formal release of their updated Data Quality Assurance™...

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  • Adam Greco: Being Successful in Analytics

    Adam Greco: Being Successful in Analytics

    This article spotlights Adam Greco, one of the keynote speakers at this year's upcoming Analytics Summit.

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  • Mobile App Metrics That Keep Your App From Churning Like 90% Do

    Mobile App Metrics That Keep Your App From Churning Like 90% Do

    This article discusses the importance of mobile app analytics to gauge the value an app offers consumers. Find out about the app customer lifecycle and how to measure what really matters.

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  • Three Reasons Automated Web Analytics Audits Empower Enterprises

    Three Reasons Automated Web Analytics Audits Empower Enterprises

    This article lists three reasons why enterprises are empowered by web analytics audits. Find out the benefits of such audits, and how to utilize them.

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  • Got Scary Analytics Data?

    Got Scary Analytics Data?

    This article discusses the reality of bad data and common issues that affect your web analytics solution. Learn seven ways to fix, manage, and prevent scary data.

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  • Expanding Your Vision With Adobe Analytics LABS and 1-800-Contacts

    Expanding Your Vision With Adobe Analytics LABS and 1-800-Contacts

    This article explains the importance of web analytics, and more specifically, Adobe Analytics. Learn ways to build reports, organize data, and implement strategies in executing better analytics...

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  • 5 Take-Aways from Adobe Analytics LABS Chicago Event

    5 Take-Aways from Adobe Analytics LABS Chicago Event

    This article outlines insights taken from an Adobe Analytics event and how they can improve your Data Quality. Learn about mobile app analytics and the importance of custom dashboards.

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  • What Are Website Tags? [Tag Management 101]

    What Are Website Tags? [Tag Management 101]

    This article discusses the ins and outs of tag management. Learn exactly what tags are and what they mean for your business.

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