Lara Fisher - ROI vs. ROAS Understand The Value of Your Marketing Efforts

October 18, 2018
Learn how you can use digital analytics solutions to compare marketing campaigns, measure performance, and improve ROI.
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Michele Goetz & Eric Dumain - Data Governance Is Data Strategy & Data Quality and the Digital World
Michele Goetz & Eric Dumain - Data Governance Is Data Strategy & Data Quality and the Digital World

In today’s hyper-competitive digital landscape, data strategy and data governance need to converge for busi...

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Karen Bellin - Data & Analytics Ecosystem and the Marketing Cloud
Karen Bellin - Data & Analytics Ecosystem and the Marketing Cloud

Discover ways to refine and optimize existing products through data and analytics.